Ultimately, user experience design helps businesses stay customer-focused, said Cathy Lu, who leads a team of UX/UI designers at AOL Platforms.
But in building a business or working in a large organization, UX is in the mix with other interests and priorities.
On Tuesday night at Betamore, Lu and other UXers from Under Armour, OrderUp, Johns Hopkins Medicine, Allovue and Common Curriculum explored that tension — and talked more broadly about where UX fits within their various organizations.
Read more at Technical.ly Baltimore
from http://baltimoretech.org/news/3-ways-ux-fits-with-business/
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